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What's Next: Purpose | SXSW

March 8, 2023

Each year, the world's leading innovators, entrepreneurs, and creatives converge in Austin, Texas for one of the most highly anticipated events of the year - SXSW. At The Next Practice, we believe in harnessing the potential energy that exists at the intersection of Purpose, Analytics, and Human Creativity. We have curated a list of seven sessions that embody the spirit of "Purpose" at this year's SXSW festival. From thought-provoking talks on emerging technologies to inspiring stories of social impact, these sessions are sure to inspire and educate

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WHAT’S NEXT | SXSW Healthcare

Welcome to SXSW, where the world's most innovative and creative minds gather to share their perspectives over breakfast tacos and live music. With so many events to choose from, it can be challenging to navigate. We've curated a list of the top six healthcare panels that we are excited to attend, covering everything from recruiting for clinical trials to emerging trends in the FemTech industry.

What's Next in: Recruiting the Right Candidates for Clinical Trials

October 12, 2022

At the height of the COVID-19 pandemic, The Next Practice team sprang into action to launch CTRX Pathways — a campaign to increase agility, accelerate enrollment speed, leverage automation and diversify patient pools in clinical trials.

10 Reasons Why Clinical Trials Fail and What We Can Do About It

January 30, 2023

Clinical trials are a crucial step in developing and approving new medical treatments, but they can also be a major hurdle for researchers, academia, and biopharma companies. In fact, a significant number of clinical trials fail to meet their enrollment goals, leading to delays and increased costs. The impact, ultimately, hits all of us where it matters most: our collective health and well-being.

What’s Next in: Giving Back

January 5, 2023

During our 2022 offsite gathering, we had the honor and privilege to partner with InternationalVolunteers in Urology (IVU). IVU promotes urologic health equity worldwide by providing urologic healthcare, education, training, and research mentorship in low-resource areas. Our time together not only allowed us to celebrate all the good from 2022 but also to serve the global community - it brought purpose forward.

What's Next In: Retail

November 21, 2022

As the countdown to Black Friday and Cyber Monday begins, we look back at Double-11 in China, the world’s largest shopping festival, and the three e-commerce trends that led the way in this year’s global shopping phenomenon.

Creating Your Sustainability Handprint

November 14, 2022

We believe companies have the power to do good and do well and are the new driving force to help individuals, society, and the planet thrive in perpetuity.

How Businesses Can Fast-Track Innovation to Help During a Crisis

October 3, 2022

“Unrealistic” timelines can actually work. Here’s how the Next Practice tackles fast-tracking innovation.

Leveraging the Power of Purpose with Matchfire

September 27, 2022

The Next Practice has partnered with purpose-driven brand design and digital marketing agency, Matchfire, to launch a full-service brand purpose offering that helps corporate, nonprofit and startup clients inspire change through data analytics, consulting, marketing, digital, communications, gaming and media.

Next Content Labs Launches Under Chris Martin

September 21, 2022

The Next Practice launched Next Content Labs to develop strategic, short-form content solutions and quick-turn videos for businesses, non-profits, healthcare systems and individuals to help clients across Next Practices Group stand out from the pack. Emmy award-winning producer, Chris Martin, will provide expert direction as Next Content Labs’ Founder and President.